
The World As It Could Be
I miss the old internet.
Not because it was better in every way. It wasn’t.
It was ugly. Slow. Messy. Full of broken links, weird fonts, autoplay music and people using five different spellings for the same word.
But it felt alive.
I miss the internet before everyone started performing for the algorithm.
Before every thought had to become content. Before every photo needed a strategy. Before every sentence had to be optimized, packaged, posted at the right time and turned into a personal brand.
People just wrote.
Long posts. Random updates. Little essays. Dramatic life stuff. Weird opinions. Travel stories. Lists. Bad poems. Good thoughts. Pages that felt like bedrooms. Corners of the internet that belonged to actual people.
That’s the part I miss.
My name’s Teekay and I’m a writer.
I started writing online as a kid in Brooklyn, somewhere in that Friendster, MySpace, Hi5 era. My memory probably made the timeline messier than it was, but the feeling is still very clear.
I was young, curious and completely fascinated by the idea that I could put words somewhere and someone, somewhere, might read them.
That felt like magic.
Still does.
At some point I got into photography too, partly because I loved images, partly because my writing was still kinda lousy and I needed backup. First camera, random photos, little stories, little posts. Just trying to document life before documenting life became a job title.
Then the internet changed.
Blogs became brands. People became niches. Thoughts became captions. Opinions became engagement bait. Even being “authentic” somehow became a performance.
And somewhere along the way I became a digital marketing consultant, which is funny because the internet I miss most is the one before everyone was trying to optimize everything.
I built a business. I wrote for clients. I worked as a copywriter, social media marketer and digital marketing consultant in Bordeaux, France.
Very adult. Very useful. Very “please see attached invoice.”
I don’t regret it.
Writing for other people taught me a lot. Marketing taught me how attention works. Copywriting taught me how words move people. Social media taught me how fast everything becomes fake once people start chasing numbers.
But this place isn’t meant to be another funnel.
This is me coming back to the thing I loved first.
Writing.
Not content.
Not personal branding.
Writing.
This blog is where I think out loud about the world as it is and the world as it could be.
I write about environmental solutions, veganism, health rabbit holes, neuroscience, neuromarketing, minimalism, sociology, internet culture, travel, books, memory, contradiction, modern life and whatever else keeps bothering me long enough to become a post.
Sometimes it’s researched.
Sometimes it’s personal.
Sometimes it’s a bit messy.
Sometimes it’s just me yapping because I miss when people used to yap in writing and not only on video.
I’m interested in the small stuff and the big stuff.
The way we eat.
The way we move.
The way we buy.
The way we sell ourselves.
The way cities feel.
The way the internet changed us.
The way capitalism turns everything into a product, even our personalities.
The way a different world still feels possible, even when everything is screaming the opposite.
I learned a lot from blogs growing up.
Not just facts, but ways of seeing.
How other people lived. What they cared about. What made them angry. What gave them hope. What they noticed while everyone else was too busy scrolling past it.
This is me paying some of that forward.
Read the blog.
Listen to my podcast.
Stay a while.
Peace !